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Make the Snapchat algorithm work in your favor and get the most out of your posts. How big is Snapchat? Ad spending is rising and does it make sense spending disproportionate among the traffic channels? Target audiences are bombarded with ads all day across all their devices. How can one get noticed among all this … Read more

Video guide with actionable steps in all event stages. This post has received very positive commentary from the event planning community. I look into the planning and execution of event marketing campaigns in social media. It is digital marketing that I would like to talk about here and not other forms, i.e., TV, radio, printed, … Read more