Lack of CRO (Conversion Rate Optimization)

Last week I got a request from a client to add some testimonial widgets on an already full of testimonials page that apparently “is not converting”. When I was SEO Manager for WesternUnion.com we had to make a business case for each proposal we wanted to introduce. How many conversions do we expect? How much … Read more

Mistakes regarding website speed

here is a job posted on a forum: Hello we are looking for someone who can improve a website speed: (Romanian domain hidden) We want someone who can do better than plugins. The website is basically a landing page, 1 page only, so we are seeking a grade A. Read moreLoopback or REST API Request … Read more

How to Block Bot Traffic

Have you ever gone through your server logs and discovered those aggressive spiders that your servers at crazy request rates? Here is a quick list of known bots to be inserted into robots.txt User-agent: AhrefsBot Disallow: / User-agent: BLEXBot Disallow: / User-agent: Ezooms Disallow: / User-agent: MJ12bot Disallow: / User-agent: Majestic-12 Disallow: / User-agent: Majestic-SEO … Read more

WP Widgets now use Block Editor

The recent WordPress update changed the way to edit the widgets on this page: wp-admin/widgets.php Instead of having the classic widgets dashboard Read moreLoopback or REST API Request erroryou now work with a problematic block editor to manage the widgets To restore the old functionality that made sense just find the file functions.php in your … Read more